Your Competitive Intelligence team reports that a wave of product liability lawsuits is likely to cause Baldwin to pull the product Bead entirely off the market this year. Assume Baldwin scraps all capacity and inventory this round, completely writing off those assets and escrowing the proceeds to a settlement fund, and assume these lawsuits will have no effect on any other products of Baldwin or other companies. Without Baldwin's product Bead how much can the industry currently produce in the Core segment? Consider only products primarily in the Core segment last year. Ignore current inventories. Figures in thousands (000).

Select : 1

• 7,682

• 9,609

• 8,459

• 7,481

• 8,631

• 5,978

• 11,956

Production Information

Name	Primary Segment	Units Sold	Unit Inventory	Revision Date	Age Dec.31	MTBF	Pfmn Coord	Size Coord	Price	Material Cost	Labor Cost	Contr. Marg.	2nd Shift & Overtime	Automation Next Round	Capacity Next Round	Plant Utiliz.
Apple	Core	1,840	637	9/15/2024	1.4	19000	11.8	8.4	$25.30	$9.10	$3.13	50%	13%	9.0	2,500	112%
Agape	Nano	1,381	132	9/10/2024	1.4	23500	13.7	3.3	$40.00	$12.71	$4.67	56%	35%	8.5	1,528	134%
Abby	Elite	1,301	0	9/6/2024	1.4	26000	16.9	6.5	$42.00	$13.37	$4.46	58%	18%	8.5	1,314	117%
Alan	Thrift	1,624	683	7/22/2024	1.6	17500	8.5	12.0	$16.50	$6.40	$3.21	39%	21%	9.0	2,330	120%
Buddy	Thrift	1,888	209	6/9/2024	2.6	17000	8.8	11.4	$15.00	$6.69	$1.45	45%	38%	10.0	1,450	137%
Bat	Thrift	1,911	243	6/9/2024	2.6	17000	9.0	11.2	$15.00	$6.82	$1.39	44%	22%	10.0	1,600	121%
Bead	Core	2,099	212	12/13/2024	1.6	18000	11.5	8.0	$23.00	$9.03	$4.60	40%	70%	8.0	1,150	168%
Bill	Core	2,036	229	12/13/2024	1.6	20000	12.2	8.5	$25.00	$9.64	$4.33	43%	36%	8.0	1,400	134%
Cure	Thrift	1,284	186	12/20/2023	3.2	14000	8.5	11.7	$15.00	$5.93	$1.24	49%	0%	10.0	1,250	99%
Camp	Thrift	1,506	238	12/7/2021	4.1	16000	9.4	10.8	$17.00	$7.14	$1.24	44%	0%	10.0	1,500	96%
Cent	Nano	1,477	397	12/20/2024	1.0	18000	13.6	3.6	$28.00	$11.83	$5.91	35%	65%	7.0	999	164%
Clack	Elite	1,117	383	12/20/2024	1.0	20000	17.0	6.4	$34.00	$12.62	$5.62	44%	37%	7.0	949	136%
Cone	Core	1,583	158	12/13/2024	1.0	16000	11.4	8.6	$19.00	$8.63	$4.39	31%	59%	8.0	1,040	157%
Creak	Core	1,782	171	12/13/2024	1.0	16000	11.1	9.0	$20.00	$8.38	$4.57	35%	88%	8.0	1,038	186%
Dune	Nano	2,056	221	9/12/2024	1.3	23000	14.3	3.4	$34.00	$13.04	$6.63	42%	100%	7.0	1,150	198%
Dart	Elite	1,825	6	8/20/2024	1.6	25000	17.4	5.9	$34.00	$13.82	$6.63	40%	100%	7.0	850	198%
Deft	Nano	1,520	518	8/12/2024	1.4	23000	14.7	3.1	$37.00	$13.28	$6.08	45%	40%	7.0	1,250	139%
Dim	Elite	1,764	572	8/20/2024	1.3	25000	17.2	5.6	$37.00	$13.83	$6.13	43%	44%	7.0	1,350	143%

COMP-XM INQUIRER

Actual Industry Unit Sales	9,781
Segment % of Total Industry	32.6%
Next Year's Segment Growth Rate	10%

Core Customer Buying Criteria

	Expectations	Importance
1. Price	$20.00 - 32.00	46%
2. Age	Ideal Age = 2.0	20%
3. Reliability	MTBF 16000-22000	18%
4. Ideal Position	Pfmn 11.8 Size 8.4	16%

Accessibility Core

Bar chart with 4 bars.

The chart has 1 X axis displaying categories.

The chart has 1 Y axis displaying values. Range: 0 to 100.

Accessibility CoreAndrewsBaldwinChesterDigby0%100%20%40%60%80%

End of interactive chart.

Perceptual Map For Core

Combination chart with 12 data series.

The chart has 1 X axis displaying Performance. Range: 0 to 20.

The chart has 1 Y axis displaying Size. Range: 0 to 20.

PerformanceSizePerceptual Map For CoreBeadBeadBillBillAppleAppleCreakCreakConeConeCampCampBatBatBuddyBuddyCureCureAlanAlan0246810121416182002468101214161820

End of interactive chart.

Actual vs Potential Market Share Core

Bar chart with 2 data series.

The chart has 1 X axis displaying categories.

The chart has 1 Y axis displaying values. Range: 0 to 50.

Actual vs Potential Market Share CoreActualPotentialAndrewsBaldwinChesterDigby0%10%20%30%40%50%

End of interactive chart.

Top Products in Core Segment

Name	Market Share	Units Sold to Seg	Revision Date	Stock Out	Pfmn Coord	Size Coord	List Price	MTBF	Age Dec.31	Promo Budget	Cust. Awareness	Sales Budget	Cust. Accessibility	Dec. Cust. Survey
Bead	21%	2,091	12/13/2024		11.5	8.0	$23.00	18000	1.56	$1,300	83%	$1,400	81%	53
Bill	21%	2,027	12/13/2024		12.2	8.5	$25.00	20000	1.57	$1,300	83%	$1,400	81%	52
Apple	19%	1,820	9/15/2024		11.8	8.4	$25.30	19000	1.38	$1,400	100%	$1,400	53%	45
Creak	16%	1,564	12/13/2024		11.1	9.0	$20.00	16000	0.96	$1,200	62%	$900	73%	39
Cone	15%	1,483	12/13/2024		11.4	8.6	$19.00	16000	0.96	$1,200	67%	$900	73%	37
Camp	6%	551	12/7/2021		9.4	10.8	$17.00	16000	4.11	$1,200	72%	$1,000	73%	10
Bat	1%	117	6/9/2024		9.0	11.2	$15.00	17000	2.6	$1,300	83%	$1,600	81%	3
Buddy	1%	76	6/9/2024		8.8	11.4	$15.00	17000	2.65	$1,300	83%	$1,600	81%	2
Cure	0%	43	12/20/2023		8.5	11.7	$15.00	14000	3.25	$1,200	72%	$1,000	73%	0
Alan	0%	9	7/22/2024		8.5	12.0	$16.50	17500	1.64	$1,400	100%	$1,400	53%	0