Your final case analysis is about the retailer Zara. A link to the PDF of the case "Continued Growth for Zara and Inditex" is below.

• What are the ways that Inditex ensures that "fast fashion" is truly fast?
• Why would a retailer introduce their online stores country by country?
• Why was Inditex slow to embrace online sales when they are so tech-savy in other ways?
• Briefly describe two opportunities, that you think, would provide Zara with continued growth over the next 3 years? Why?
• In light of the pandemic and the required shift away from retail stores do you think Zara was ready for a rapidly growing online retail world? Briefly discuss?