Your firm is conducting a pricing experiment around the store and you have data on two products, A and B. From this pricing study you have collected the following information.

		Week 1	Week 2
Product A	Price Quantity Sold	$50 200	$60 120
Product B	Price Quantity Sold	$40 100	$40 90

Given this information, answer the following questions:

What is the own elasticity of Product A? Should the firm raise or lower their price to increase revenue?

What is the cross-price elasticity of Product As Price on Product Bs Quantity Sold? What does this suggest about the relationship between Products A and B?