Your firm is preparing to open a new retail strip mall and you have multiple businesses that would like lease space in it. Each business will pay a fixed amount of rent each month plus a percentage of the gross sales generated each month. The cash flows from each of the businesses has approximately the same amount of risk. The business names, square footage requirements, and NPV (net present values) for each of the businesses that would like to lease space in your strip mall are provided below:

If your new strip mall will have 15,000 square feet of retail space available to be leased, to which businesses should you lease and why?