Your friend Sally has recently opened a Dog Grooming Salon on Norwood Parade called

"Sally's Perfect Pooches". Sally knows you are studying marketing and asks you why her

Google search for "Dog Grooming Adelaide" doesn't result in any listings of her salon's

website. Explain to Sally the concept of SEO and how she can use it to her advantage. Then,

using examples, outline the importance of Sally creating a blog on her website.