Your neighbor Sneaky Pete just got a great deal on a food truck. He has no clue about the food truck business, so he came to you for FREE marketing advice and promises to pay you a small consulting fee in Monopoly money. Please help Pete craft a good marketing strategy utilizing the 4Ps and a SWOT analysis.

Additionally, consider demographics, target group, region, city or state, inventory cost, truck design, etc.

Please do not call the business Sneaky Pete's ____.

(product, price, place, and promotion) (Strength, Weakness, Opportunity, Threat)