Your objective is to research Apple brand. Your purpose is to persuade your audience to also take an interest in your chosen subject (persuasive writing). It is essential to includeSWOT AnalysisandCompetitor Analysisin your report.

Evaluation Criteria 1. Introduction to Apple company and some more information 2. Relevance, Recency and Reliability of information gathered 3. Use of tables, charts, flow diagrams, pictures, etc. to explain the subject matter 4. Organization and flow of information: Use of headings and sub headings, check for flow, build a strong case, make sure all key points are covered 5. SWOT Analysis 6. Competitor Analysis: 7. Number of sources of data used - Use at least four sources of data and add References in appropriate format 8. Conclusion