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Your sister started a new company that sells hats, she does not know much about marketing strategy, so she sells the same hat to a
Your sister started a new company that sells hats, she does not know much about marketing strategy, so she sells the same hat to a huge customer base without any customization. Because you read Chapter 6, you know that she is actually employing a _______ targeting strategy.
Group of answer choices
local marketing
mass or undifferentiated marketing
none of the above
individual marketing
niche marketing
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