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Your task for the next twenty-four hours is to prepare Coop for the future. You will present your version of the winning strategy for Coop

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Your task for the next twenty-four hours is to prepare Coop for the future. You will present your version of the winning strategy for Coop in order to provide an optimal customer experience for the Norwegian consumer in 2030. Value will be placed on solutions that leverage Coop's ownership model, vast amounts of data, strong brand equity and their current physical store network, to provide a holistic customer experience. This is your chance to be the grocery market's eye into the future, and we and the panel of judges look very much forward to hear and see your solutions and presentations. With that, we wish you the best of luck with the competition

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