Yourquestion:

You have been contracted to conduct exploratory qualitative research to investigate employee experiences and perceptions of the benefits of flexitime and the challenges of implementing flexitime. You wish to conduct your research at a marketing consultancy that introduced a flexitime policy over a year ago. The company has two offices - one located in Cape Town and the other located in Pretoria. The Cape Town office employs 35 marketing experts and 7 administrative employees. The Pretoria office is smaller in size, and employs 10 marketing experts and 2 administrators.

Questions

1.) Discuss the Research approach and design

2.)Discuss the Participants and sampling