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Zales Jeweller uses rubies and sapphires to produce two types of rings. A type 1 ring requires two rubies, three sapphires and one hour of
Zales Jeweller uses rubies and sapphires to produce two types of rings. A type ring requires two
rubies, three sapphires and one hour of jewellers labour time. A type ring requires three rubies,
two sapphires and two hours of jewellers labour time. Each type ring sells for R and each
type ring sells for R All rings produced by Zales can be sold. At present, Zales has
rubies, sapphires and hours of jewellers labour time. Extra rubies can be bought at R
per ruby. Market demand requires at least type rings and type rings. The linear programming LP model representing this problem is formulated as follows:
where the decision variables used are defined as follows:
o RING the number of rings of type to make;
o RING the number of rings of type to make;
o RUBY the number of extra rubies to buy.
Max PROFIT RING RING RUBY
subject to
RUBIES RING RING RUBY
SAPPHIRE RING RING
LABOUR RING RING
DEM RING
DEM RING
and all variables
PBA
OCTNOV EXAMINATION
The LP model is solved using SOLVER and the ANSWER Figure and SENSITIVITY Figure
Reports are provided below:
Microsoft Excel Answer Report
Objective Cell Max
Cell Name
Original
Value Final Value
$I$ PROFIT RING
Variable Cells
Cell Name
Original
Value Final Value Integer
$I$ VALUES RING Contin
$J$ VALUES RING Contin
$K$ VALUES RUBY Contin
Constraints
Cell Name Cell Value Formula Status Slack
$I$ MARKET CONDITION RING $I$$B$
Not
Binding
$J$ MARKET CONDITION RING $J$$C$ Binding
$L$ RUBIES UTILISATION $L$$E$ Binding
$L$ SAPHIRES UTILISATION $L$$E$
Not
Binding
$L$ LABOUR UTILISATION $L$$E$ Binding
Figure : ANSWER ReporAnswer the following questions by using only the ANSWER and SENSITIVITY reports provided.
This means that you may not change the values of the relevant parameters in the model and do
reruns with SOLVER. Explain how you arrive at your answers.
a Write down the optimal solution.
b Suppose that instead of R each ruby costs R Will Zales still buy extra rubies? If
so will the production plan and profit change?
c Suppose that Zales was required to produce at least type rings. What would Zales
profit now be
d What is the most that Zales will be willing to pay for another hour of jewellers labour time?
How many hours may be obtained at this price?
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