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Zappos, an online apparel retailer with a quirky, brash culture, has received a proposal from its agency.You are on the Zappos management team.The idea is
Zappos, an online apparel retailer with a quirky, brash culture, has received a proposal from its agency.You are on the Zappos management team.The idea is to show naked models doing everyday things, such as jogging, playing Frisbee, hailing a cab, and riding a Vespa - all with censor bars strategically placed.Although using naked people to sell clothing is a little literal, the agency argues that it also is highly attention getting. What do you think?
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