be able to take appropriate action to enhance response rates and to ensure the validity and reliability

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be able to take appropriate action to enhance response rates and to ensure the validity and reliability of the data collected. LO5

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Research Methods For Business Students

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Authors: Mark Saunders, Philip Lewis, Adrian Thornhill

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be able to take appropriate action to enhance response rates and to ensure the validity and reliability of the data collected;
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be able to apply the knowledge, skills and understanding gained to your own research project. LO5
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Research Methods For Business Students

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