being rigorous in your use of the procedures that are advocated in order to be able to

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• being rigorous in your use of the procedures that are advocated in order to be able to produce a research report that contains findings that are sufficiently ‘grounded’ to substantiate the analysis or theory that you are seeking to advance.

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Research Methods For Business Students

ISBN: 9780273750758

6th Edition

Authors: Mark Saunders, Philip Lewis, Adrian Thornhill

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