being rigorous in your use of the procedures that are advocated in order to be able to
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• being rigorous in your use of the procedures that are advocated in order to be able to produce a research report that contains findings that are sufficiently ‘grounded’ to substantiate the analysis or theory that you are seeking to advance.
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Research Methods For Business Students
ISBN: 9780273750758
6th Edition
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
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