7. Uncertainty and ambiguity. Intercultural communication is likely to be marred by uncertainty and ambiguity for all the reasons described earlier. These can lead to aversive reactions that increase the potential for misunderstanding, miscommunication, or misattributions about intent or character, which disrupts social coordination and increases the potential for conflict. For example, people from expressive cultures may initially judge those from reserved cultures as being untrustworthy, inscrutable, sly, or shifty; similarly, people from reserved cultures may judge those from expressive cultures as arrogant, loud, rude, immature, or vulgar. Many of these aversive reactions occur unconsciously and automatically because they are rooted in cultural filters for interpreting the appropriateness of behavior that are developed from early childhood through the process of enculturation.