1. From what Ms. Taylor says, does The Weather Channel really use a performance management process? Why do you conclude that? Employee appraisals at The Weather Channel are recommended to be done on an ongoing, continual basis so that an employee always knows where he or she stands as far as what is expected and how well he or she is doing. This way, the employee can look forward to performance reviews instead of dreading them. The idea is that the appraisals will be a confirmation of the progress the employee has been making.

An employee is recognized not just for what he or she has achieved during the appraisal year, but for the ways in which his or her goals were accomplished.

The employee can thereby have opportunities identified for building on his or her previous performance and better progress within the company.