Question: 1. Relate the material in this case to the value chain and the value delivery system. 2. Are services related to physical accommodations typically considered

1. Relate the material in this case to the value chain and the value delivery system.

2. Are services related to physical accommodations typically considered as expected customer services or augmented customer services? Why does this distinction matter?

3. What are the ethical implications of the issues raised in this case?

4. Develop a five-point physical accommodation plan for an apparel store chain.

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