2. For a department store, there are three basic ways to organise its floors. It can be...

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2. For a department store, there are three basic ways to organise its floors. It can be structured either as a classic item-oriented area with traditional categories (such as trousers, books, or kitchenware), as a brand-oriented shop-in-shop concept or by means of different theme worlds such as at Galeries Lafayette. Describe the various advantages and disadvantages of these concepts.

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