3. Assume a manufacturer such as Sony decided to sell directly to the final consumer. Comparing that

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3. Assume a manufacturer such as Sony decided to sell directly to the final consumer.

Comparing that to the functions currently executed by retailers such as Best Buy, what would Sony have to do?

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Strategic Retail Management Text And International Cases

ISBN: 9783834925367

2nd Edition

Authors: Joachim Zentes Dirk Morschett Hanna Schramm-Klein

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Question Posted: Nov 14, 2024 05:00 AM

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3. Assume a manufacturer such as Sony decided to sell directly to the final consumer. Comparing that

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Strategic Retail Management Text And International Cases

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