Creative Homework/Short Project You work for a company that manufactures and sells low-cost mobile phones. Think about

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Creative Homework/Short Project You work for a company that manufactures and sells low-cost mobile phones. Think about how the firm’s offering in the product category would need to differ for LDCs, developing countries, and developed countries.

Develop a proposal that provides recommendations for the product, pricing, promotion, and place/distribution in each of these different markets.

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Marketing Real People Real Choices

ISBN: 9781292097756

8th Global Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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