In Class, 1025 Minutes for Teams Tide laundry detergent, McDonalds food, and Dell computers are very different
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In Class, 10–25 Minutes for Teams Tide laundry detergent, McDonald’s food, and Dell computers are very different U.S. products that are marketed globally. Develop ideas about why the marketers for each of these products
a. Standardize product strategies.
b. Localize product strategies.
c. Standardize promotion strategies.
d. Localize promotion strategies.
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Related Book For
Marketing Real People Real Choices
ISBN: 9781292097756
8th Global Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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