Critical Thinking As colleges and universities are looking for better ways to satisfy their customers, an area
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Critical Thinking As colleges and universities are looking for better ways to satisfy their customers, an area of increasing interest is the distribution of their product
(which of course is a student’s education). Describe the characteristics of your school’s channel(s) of distribution.
What types of innovative distribution might make sense for your school to try?
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Related Book For
Marketing Real People Real Choices
ISBN: 9781292097756
8th Global Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart
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