Describe your marketing mix strategy: How might you need to adapt your services? What product

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Describe your marketing mix strategy:

• How might you need to adapt your services?

• What product decisions do you need to make?

• How will you promote your services?

• How will you price your services?

• What place/distribution decisions must you consider?

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Marketing Real People Real Choices

ISBN: 9781292097756

8th Global Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart

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