Explain these steps in the creative selling process: pros-pecting, qualifying, the approach, the sales presenta-tion, and the

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Explain these steps in the creative selling process: pros-pecting, qualifying, the approach, the sales presenta-tion, and the follow-up after the sale. How can you overcome a customer’s objections?

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Marketing Real People Real Choices

ISBN: 9780136810384,9780136810490

11th Edition

Authors: Michael R. Solomon , Greg W. Marshall , Elnora W. Stuart

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