How can you incorporate multisensory elements into your product and customer experience? What innovative strategies do you

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How can you incorporate multisensory elements into your product and customer experience? What innovative strategies do you have in mind to implement multisensory marketing within your company?

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Marketing 6 0 The Future Is Immersive

ISBN: 978-1119835219

1st Edition

Authors: Philip Kotler ,Hermawan Kartajaya ,Iwan Setiawan

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