How does your company prioritize and balance the human touch and digital experiences in customer interactions? Are

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How does your company prioritize and balance the human touch and digital experiences in customer interactions? Are there areas that could benefit from increased digitalization or a more personal human connection?

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Marketing 6 0 The Future Is Immersive

ISBN: 978-1119835219

1st Edition

Authors: Philip Kotler ,Hermawan Kartajaya ,Iwan Setiawan

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