What factors are used to evaluate the economic health of a country? Explain the level of economic
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What factors are used to evaluate the economic health of a country? Explain the level of economic development of countries. What is a bottom-of-the-pyramid
(BOP) consumer? How do marketers create products specifically targeted for this group?
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Related Book For
Marketing Real People Real Choices
ISBN: 183983
11th Global Edition
Authors: Michael Solomon ,Greg Marshall ,Elnora Stuart
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