CONTINUING CASE ASSIGNMENT Evaluate the financial performance of the retailer you have selected for the Continuing Case Assignment and of another store that sells similar merchandise categories but to a very different target market. If yours is a high- margin–low-turnover store, compare it with a low-margin–high-turnover store. You can get this information from your chosen store’s latest annual report, available in the “investor relations” area of its website, at Hoovers Online, or in the Edgar files at www.sec.gov. Explain why you would expect the gross margin percentage, expense-to-sales ratio, net profit margin percentage, inventory turnover, asset turnover, and return on assets to differ between the two stores.

Which retailer achieves better overall financial performance?