CONTINUING EXERCISE Go to a retailers store, and audit the variety and assortment for a specific merchandise

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CONTINUING EXERCISE Go to a retailer’s store, and audit the variety and assortment for a specific merchandise category. Record the breadth and depth of the assortment and the level of support (average number of items for the SKUs in each category).

Compare the variety, assortment, and support for the same category in a competing retail store.

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