Salespeople are also called sales representatives. Define the term representative. Whom does the salesperson represent? Why is
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Salespeople are also called sales representatives. Define the term representative. Whom does the salesperson represent? Why is it important to recognize the different groups that salespeople represent? How does this recognition of who is represented influence sales management?
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Definition of Representative A representative in the context of sales or sales management refers to an individual who acts on behalf of a company its products and its interests in dealings with custom...View the full answer
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Related Book For 
Sales Force Management Leadership Innovation Technology
ISBN: 9781138951723
12th Edition
Authors: Mark W. Johnston, Greg W. Marshall
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