Use the Strategic Service Vision framework to describe Alamo Drafthouse in terms of target market segments, service
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Use the “Strategic Service Vision” framework to describe Alamo Drafthouse in terms of target market segments, service concept, operating strategy, and service delivery system.
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Related Book For
Service Management Operations Strategy Information Technology
ISBN: 9780073403359
7th Edition
Authors: James A Fitzsimmons Mona J Fitzsimmons
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