4. Look at three websites from which you can order products (such as amazon.com, llbean.com, and zappos.com).
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4. Look at three websites from which you can order products (such as amazon.com, llbean.com, and zappos.com). What are the companies’ delivery promises? What types of standards might they set for these promises? Are these customer- or company-
defined standards?
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Related Book For
Services Marketing Integrating Customer Focus Across The Firm
ISBN: 9780078112102
7th Edition
Authors: Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler
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