8. Is empowerment always the best approach for effective service delivery? Why is employee empowerment so controversial?
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8. Is empowerment always the best approach for effective service delivery? Why is employee empowerment so controversial?
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Services Marketing Integrating Customer Focus Across The Firm
ISBN: 9780078112102
7th Edition
Authors: Valarie A. Zeithaml, Mary Jo Bitner, Dwayne Gremler
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