Supporters of the Service-Profit Chain argue that strong links connect employee satisfaction and loyalty, service quality and

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Supporters of the Service-Profit Chain argue that strong links connect employee satisfaction and loyalty, service quality and productivity, value, and customer satisfaction and loyalty. Do you think these same relationships would prevail in lowcontact environments in which customers use selfservice technology? Why or why not?

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Services Marketing

ISBN: 9780273756064

7th Edition

Authors: Christopher H. Lovelock, Jochen Wirtz

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