Why is it important to adhere to the principle of analyses first, then marketing strategy development, followed
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Why is it important to adhere to the principle of analyses first, then marketing strategy development, followed ultimately by programmes for implementing the recommended marketing strategy?
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Related Book For
Marketing Concepts And Strategies
ISBN: 9781408064320
8th Edition
Authors: O. C. Ferrell, Sally Dibb, William M. Pride, Lyndon Simkin
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