1. What customer loyalty techniques would you recommend to Argyle? 2. What information would be appropriate to...
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1. What customer loyalty techniques would you recommend to Argyle?
2. What information would be appropriate to collect about customers in a database?
3. What specific computer-based communication could be used to achieve Argyle’s goal?
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Related Book For
Small Business Management Launching And Growing Entrepreneurial Ventures
ISBN: 9780357039410
19th Edition
Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy
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