Briefly describe what customer relationship management (CRM) is.

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Small Business Management Launching And Growing Entrepreneurial Ventures

ISBN: 9780357718803

20th Edition

Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy

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Question Posted: Jun 26, 2023 09:02 AM

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Briefly describe what customer relationship management (CRM) is.

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Formally defined customer relationship management CRM is a companywide ...View the full answer

Small Business Management Launching And Growing Entrepreneurial Ventures

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