Interview a local owner-manager of a widely recognized retail franchise, such as McDonalds. Ask him or her

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Interview a local owner-manager of a widely recognized retail franchise, such as McDonald’s. Ask him or her to explain the process of obtaining the franchise and what he or she considers to be the advantages of buying a franchise over starting a business from scratch. LO.1

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Small Business Management Launching And Growing Entrepreneurial Ventures

ISBN: 9780324569728

14th Edition

Authors: Justin G. Longenecker, Carlos W. Moore, J. William Petty, Leslie E. Palich

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