The Electric Transportation Company sells electrically powered bicycles, like the ETC Express. Review the information found at

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The Electric Transportation Company sells electrically powered bicycles, like the ETC Express.

Review the information found at http://store.

nycewheels.com/etc.html. Using the terminology introduced in this chapter, identify the specifi c type of strategy the Electric Transportation Company is using as it expands its business. LO.1

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Small Business Management Launching And Growing Entrepreneurial Ventures

ISBN: 9780324569728

14th Edition

Authors: Justin G. Longenecker, Carlos W. Moore, J. William Petty, Leslie E. Palich

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