What is earned media? How do brands encourage earned media with their social networking activities?

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Social Media Marketing

ISBN: 9781526424549

3rd Edition

Authors: Tracy L Tuten, Michael R Solomon

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Question Posted: Jan 31, 2024 04:04 AM

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What is earned media? How do brands encourage earned media with their social networking activities?

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Earned media refers to any form of publicity or recognition that a company gains organically ie not paid for as a result of its marketing efforts or b...View the full answer

Social Media Marketing

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