=+2. Gross impression can a. include company logos on sports apparel b. take place on a television

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=+2. Gross impression can

a. include company logos on sports apparel

b. take place on a television show

c. involve the number of times a product is associated with an athlete

d. all of the above

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Sports And Entertainment Marketing

ISBN: 9780538445153

3rd Edition

Authors: Ken Kaser, Dotty B. Oelkers

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