=+23. Communication Assume you are an entrepreneur wishing to create a special sports or entertainment event, such

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=+23. Communication Assume you are an entrepreneur wishing to create a special sports or entertainment event, such as an art festival. Write the executive summary of a business plan to catch the attention of potential sponsors for your event. Briefly outline the remaining six elements of your business plan.

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Sports And Entertainment Marketing

ISBN: 9780538445153

3rd Edition

Authors: Ken Kaser, Dotty B. Oelkers

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