=+3. Think about a sales promotion that you have been offered. Did it influence you to buy?

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=+3. Think about a sales promotion that you have been offered. Did it influence you to buy? How could the experience have been improved without costing the company more money?

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Sports And Entertainment Marketing

ISBN: 9780538445153

3rd Edition

Authors: Ken Kaser, Dotty B. Oelkers

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