5. Develop a sponsorship idea for Cirkul beyond the ones described. Summarize your idea by including:

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5. Develop a sponsorship idea for Cirkul beyond the ones described. Summarize your idea by including:

• Proposing a target market to reach

• Stating objective(s) for the sponsorship

• Identifying property type (league, team, venue, event, or athlete)

• Creating an activation campaign to market the association between Cirkul and the property

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Sports Marketing

ISBN: 978-1032112787

3rd Edition

Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas

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