Interview 15 to 20 students at your institution to determine the most effective way of reaching them
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Interview 15 to 20 students at your institution to determine the most effective way of reaching them
(i.e., communicating a message). After identifying the best methods, determine how your athletics department should attempt to communicate with students (both on and off campus) with regard to attending athletics events.
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Related Book For
Sport Marketing
ISBN: 9781450424981
4th Edition
Authors: Bernard J. Mullin , Stephen Hardy , William A. Sutton , David J. Stern
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