Suppose now Lexus is planning a sales promotion campaign to augment its advertising campaign for the new

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Suppose now Lexus is planning a sales promotion campaign to augment its advertising campaign for the new line of light trucks.

Which sales promotion tools do you believe would be the most effective? Why?

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Marketing

ISBN: 9781260305746

5th Edition

Authors: Levy Michael, Grewal Dhruv

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Question Posted: Nov 25, 2024 08:02 AM

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Suppose now Lexus is planning a sales promotion campaign to augment its advertising campaign for the new

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Marketing

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