Visit with a small business, athletics department, or minor league team in your area. Offer to help

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Visit with a small business, athletics department, or minor league team in your area. Offer to help calculate the lifetime value of a season-ticket holder based on average per capita spending and the prices associated with the various ticket plans offered by the organization.

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Sport Marketing

ISBN: 9781450424981

4th Edition

Authors: Bernard J. Mullin , Stephen Hardy , William A. Sutton , David J. Stern

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