A marketing consulting company wants to estimate the percentage of students holding credit cards by sending questionnaires
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A marketing consulting company wants to estimate the percentage of students holding credit cards by sending questionnaires to students. The sponsor of this research wants to establish a 95 % confidence interval and a ±1 % error margin. To achieve this precision, how many questionnaires should the company send out if every student responds?
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Related Book For
Statistics For Business And Financial Economics
ISBN: 9781461458975
3rd Edition
Authors: Cheng Few Lee , John C Lee , Alice C Lee
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