Figure 12.2 lists two challenges to electronic markets: (a) increased transaction risks and uncertainties, and (b) lack
Question:
Figure 12.2 lists two challenges to electronic markets:
(a) increased transaction risks and uncertainties, and
(b) lack of power to enforce the change. Think of some others. In the case of electronic shopping, what are the major challenges? What are the risks from both the buyer and seller perspective?
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Related Book For
Strategic Information Management
ISBN: 209143
3rd Edition
Authors: Robert D. Galliers, Dorothy E Leidner
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