The MedCottage—sometimes called a granny pod or, more properly, an auxiliary dwelling unit (ADU)—is a portable hospital room that can be placed next to a private residence. The units are designed as a substitute for nursing homes and can keep elderly persons out of institutionalized care. The units are equipped with the latest biometric and communications technology, enabling physicians and nurses to monitor the occupant’s vital signs directly, be alerted to emergencies, and even change the unit’s temperature. ADUs run from $40,000 to $125,000 and provide 400 to 500 square feet of living space (Lacoma 2021). Read more about this innovation in the November 25, 2012, Washington Post article by Fredrick Kunkle titled “The Ultimate Care Package? ‘Granny Pods’ Help Keep Loved Ones Close.” Write a onepage paper about how ADUs are disruptive innovation as described in this chapter and whether they present a first-mover opportunity